Word: platitude (noun)

Associations

A platitude is a statement that is very common, often repeated, and usually not very interesting or original. It is something people say to sound wise or comforting but that might feel boring or obvious.

• Example 1: "Everything happens for a reason" is a common platitude people say when someone is sad.
• Example 2: In speeches, politicians sometimes use platitudes to avoid giving real answers.
• Example 3: Saying "Time heals all wounds" is a platitude meant to comfort but might not always feel true.

A synonym is "cliché." The difference is that a cliché is often a phrase or idea that is overused and unoriginal, while a platitude is specifically a dull or unhelpful statement meant to sound wise or meaningful.

Substitution

Instead of "platitude," you can say:

• cliché (more about overused phrases)
• truism (a true but obvious statement)
• bromide (a dull or unoriginal statement meant to calm or soothe)

Using "cliché" focuses more on the phrase being overused, while "platitude" focuses on it being dull or unhelpful.

Deconstruction

The word "platitude" comes from French "plat" meaning "flat" + the suffix "-itude," which forms nouns indicating a state or condition. So, "platitude" literally means a "flatness" in speech — a dull or uninteresting statement.

Inquiry

• Can you think of a platitude someone has said to you? Did it help or annoy you?
• Why do people use platitudes even if they sound boring?
• How can you avoid using platitudes when you want to sound sincere?